Wealthsimple is an online investment service that uses technology to make investing simpler, smarter and low-cost. Our mission is to help everyone achieve their financial goal by making investing:

• Simple: Investing should be easy to understand and easy to do
• Affordable: Our management fee of 0.4-0.5% per year is among the lowest in the industry
• Accessible: Everyone should have access to great investment advice and tools, whether you're investing $50 or $500,000
• Personalized: Your portfolio is tailored for you, based on who you are and what you're saving for